In this lesson, we’ll cover everything you need to know about email marketing, including setting up pop-ups, welcome series, and abandoned cart emails to maximize your store's profit. We’ll also dive into SMS marketing, so you can reach your customers across multiple channels. I’ll walk you through using Omnisend, a cost-effective tool perfect for dropshipping, and by the end, you’ll have a solid strategy to set up email and SMS campaigns that convert.
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